§ 107. Advertising and forms of notices of the issuance of licenses.
Every person procuring a license hereunder must publish a notice thereof
as herein provided:

1. Where the licensed premises are located in any county other than
New York, Kings, Queens or Bronx, notice shall be published once a week
for two successive weeks in a daily or weekly newspaper published in the
city, town or village in which the licensed premises are located, except
that if there shall be no daily or weekly newspaper published in the
city, town or village in which the licensed premises are located, then
such notice shall be published in a daily or weekly newspaper published
in the county in which the licensed premises are located, once a week
for two successive weeks. The provisions of this section shall only be
applicable to the original license issued to the licensee for the
premises.

2. Where the licensed premises are located in the counties of New
York, Kings, Queens or Bronx, such notice shall be published once a week
for two successive weeks in one daily and one weekly newspaper published
in the county in which the licensed premises are located. This
provision is only applicable to the original license issued to the
licensee for the premises.

3. The notice to be so published shall be printed in English, in
substantially the following forms:

(a) Form of notice for manufacturer's license. Notice is hereby given
that manufacturer's license (fill in beer, liquor or wine manufacturer
or rectifier and number) has been issued to the undersigned to
manufacture (beer, liquor or wine, as the case may be) under the
alcoholic beverage control law in the premises located at (fill in
street address, city, town or village and county in which licensed
premises are located).

(Name of licensee)

(Address of licensee)

(b) Form of notice for wholesaler's license. Notice is hereby given
that wholesaler's license (fill in beer, liquor or wine wholesaler and
license number) has been issued to the undersigned to sell (beer, liquor
or wine, as the case may be) at wholesale under the alcoholic beverage
control law in the premises located at (fill in street address, city,
town or village and county in which licensed premises are located).

(Name of licensee)

(Address of licensee)

(c) Form of notice for off-premises license. Notice is hereby given
that license (fill in beer, liquor or wine store and license number) has
been issued to the undersigned to sell (beer, liquor or wine, as the
case may be) at retail under the alcoholic beverage control law at (fill
in street address, city, town or village and county in which licensed
premises are located) for off-premises consumption.

(Name of licensee)

(Address of licensee)

(d) Form of notice for on-premises license. Notice is hereby given
that license (fill in beer, liquor or wine as the case may be, and
license number) has been issued to the undersigned to sell (beer, liquor
or wine, as the case may be) at retail in a (hotel, club, restaurant,
vessel, car, or other type of establishment, as the case may be) under
the alcoholic beverage control law at (fill in street address, city,
town or village and county in which licensed premises are located) for
on-premises consumption.

(Name of licensee)

(Address of licensee)

4. The first publication of said notice shall be made within fifteen
days after the date of issuance of said license and proof of such
publication, in the form hereinafter set forth, shall be obtained by the
licensee and retained by him during the license year. The form of proof
of such publication shall be as follows:
STATE OF NEW YORK )

) ss:
County of ....... )

............ of ............ , being duly sworn, says that he is
............. of the publishers of the ............. , a (daily) or
(weekly) newspaper (printed and) published in the (city, town, or
village and county) ........... and that the notice of which the annexed
is a true copy, has been published in said newspaper for two successive
weeks commencing on the ........... day of ..................195 ...

.....................
Sworn to before me this

......................., 195.....

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